PIOTR I PAWEŁ

Industry: FMCG (food)

Company:More than 100 stores present in dozens of cities across the country. The average sales area is 1100 m2 and product range up to 15 000 positions. Piotr i Paweł provides a wide variety of quality products.

Main benefits: An extensive program database (personal and transaction data), personalized communication (custom web page of the program, e-mail, POS, mobile application), detailed processes reporting and customer data analysis, program settlement in the franchise model.

Mechanics: Participant while shopping can obtain in the program an immediate discount at the cash register or put it on next purchases. Using postponed discount, the participant uses a discount covering 25% of the price for the selected product from the program catalog, another 25% is refunded by Piotr i Paweł. Ultimately, the program participant may receive up to 50% discount.

CONHPOL

Industry: Footwear

Company: The stores gather the entire range of footwear products, making Conhpol the leader on the Polish footwear market in terms of the diversity of the offer. Conhpol shoes are primarily quality, durability and manual production.

Main benefits: An extensive program database (personal and transaction data), personalized communication (custom web page of the program, e-mail, SMS), detailed processes reporting, product category promoting management, customer's life cycle management.

Mechanics: The participant may receive 10% return in the form of virtual currency, which can be spend on the next puchase. Also participants receive a number of additional privileges: the right to return the purchased shoes, exchange of goods, claims without a receipt and a lot of surprises during the program.

BYTOM

Industry: Clothing

Company: Based on many years of experience combined with modern technology Bytom specializes in the creation and distribution of formal and casual men's fashion collection. The company started in July 1945. Since 1995 Bytom is listed on the Stock Exchange in Warsaw.

Main benefits: Building a community around the club through the emotional benefits, an extensive program database (personal and transaction data), personalized communication (custom web page of the program, e-mail, SMS, POS, mobile application), detailed processes reporting.

Mechanics: Members of the club receive valuable discount for purchases in stores. Discount is a virtual currency, which participants may use to may payments for transactions in shops. Klub Bytom gives many emotional benefits: tailoring services, permanent 25% discount on selected wines at online store Piwnica Bytom, information about new products and promotions in the collection, priority in outlet shopping.

KAZAR

Industry: Footwear

Company:Kazar is world-class fashion and trends. Sensuality, originality and prestige synonym. Kazar collections are characterized by a modern design and fine finish accompanied by special attention to every detail.

Main benefits: Gift cards as an exclusive gift for your loved ones are sold and used in locations and online store. The cardholder has access to a web page, where they can log in and check the validity and balance of their card.

GATTA

Industry: Clothing

Company: Gatta brand has supported Polish women for many years in high quality underwear, clothes, tights and accessories. One of the most famous producers of Polish underwear.

Main benefits: Variety of loyalty promotions thanks to advanced promotion engine, personalized communication (program website, email, sms), detailed reporting of processes in the program, detailed analysis of consumer data.

Mechanics: A customer who receives at least 400 points within 365 days of the date of issue of the card receives a discount of 5% on all merchandise. A customer who receives another 300 points within the next 365 days receives a discount of 7% from the day of collecting 400 points.

SZACHOWNICA

Industry: Clothing

Company: Szachownica is a chain of clothing stores. Szachownica stores are located in the most popular galleries and shopping malls throughout the Poland.

Main benefits: An extensive program database (personal and transaction data), personalized communication (custom web page of the program, e-mail, SMS), detailed processes reporting, product category promoting management, customer's life cycle management.

Mechanics:Szachomat loyalty program offers various promotions on selected product groups weekly. Participant receives a virtual currency for purchases that they can spend during next shopping.