Building a community around the club through emotional benefits, an extensive program database (personal and transactional data), personalized communication (program website, e-mail, POS, mobile application), detailed reporting of processes in the program.
Rules of the program
Club members receive a value discount for purchases made in stores. Value discount is a virtual currency with which the participants can reduce payments for transactions in stores.
Project details
Client: Shyk i Blysk
Project: Shyk i Blysk
Scope: 143 locations
Products: Sparta Loyalty Platform, Sparta Mobile Application