Articles

Is NPS Still a Valuable Metric in Customer Loyalty?

Is NPS Still a Valuable Metric in Customer Loyalty?

Exploring the Ever-Evolving Landscape of Customer Loyalty Hey there, are you an enthusiast of customer...

Sparta Loyalty and SerwerSMS

Sparta Loyalty and SerwerSMS

Welcome to an enlightening dialogue featuring Blazej Pawlar, Partnerships and Marketing Manager at...

Are points in loyalty programs a relic of the past or do they still wield power?

Are points in loyalty programs a relic of the past or do they still wield power?

In the dynamic landscape of retail, the efficacy of loyalty programs remains a subject of debate. Among...

A look into 2024: Customer Personalization and Advanced Data Analytics

A look into 2024: Customer Personalization and Advanced Data Analytics

In the ever-evolving landscape of customer loyalty, the role of data analytics has emerged as a...

Unlocking the Power of Gift Cards: A Comprehensive Primer for Implementation

Unlocking the Power of Gift Cards: A Comprehensive Primer for Implementation

IT IS HERE! 🎉🚨 Sparta Loyalty is thrilled to announce the release of our latest E-Book...

Gift Card Programs as Strategic Revenue Drivers: A Comprehensive Business Analysis

Gift Card Programs as Strategic Revenue Drivers: A Comprehensive Business Analysis

In the dynamic realm of retail, strategic initiatives are imperative to not only survive but thrive. Gift...

Leveraging Gift Card Programs for Black Friday Success

Leveraging Gift Card Programs for Black Friday Success

Black Friday has become an iconic shopping event that transcends national borders. For both consumers and...

Blast from the Past: Loyalty Programs from the 1980s to Present

Blast from the Past: Loyalty Programs from the 1980s to Present

Loyalty programs have been a cornerstone of consumer culture for centuries, with their earliest known form...

The AI Revolution in Loyalty Marketing: Unveiling Future Potential

The AI Revolution in Loyalty Marketing: Unveiling Future Potential

The digital landscape is undergoing a transformative shift, and artificial intelligence (AI) has emerged...

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